
So, as you may or may not know, I detest grocery shopping. The stores are always crowded, people are rude and shopping for food is boring (especially if it’s alone). In comes Fresh&Easy. I love this grocery store. It’s minimalist by design. This in itself is appealing but there are other added features that make me happy when I shop there. A small list follows:
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Not Crowded – You aren’t going to find the moms with 8 children buying 10 carts of food in this store.
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Food is Fresh – The produce is some of the best I’ve seen in a long time and their pre-made “From our Kitchen” selections are also quite nice. No preservatives or the smallest amount possible are used in all they sell.
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All Self Check Out – No more waiting in line as someone chats up the cashier about their lives. This store is all self check out and I love it.
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Limited Selection – You want yogurt? Only 2 brands to choose from. Want bread? You might have 3 brands to choose from. This just makes it that much faster to choose items that may not be on your list or that you don’t care about brand.
So, if you have a Fresh&Easy near you, try it out. I’m pretty sure you won’t be disappointed.
P.S. Fresh&Easy won’t replace the regular grocery store completely as they are lacking in unique produce and other items that can be easily found at other grocers. That’s ok though as these unique items are only needed once in a while.






